The season of MidPoint is upon us, and it’s got me really excited. Through the years the MidPoint Music Festival has been a reason for excitement for music fans around the midwest, but this year, the reasons to get excited are more than usual, and it’s not just the lineup that has us drooling.
Music. Of course, the first thing on our radar is the bands. And this year, it’s as close to a perfect storm of musical talent MPMF has ever assembled. Here are the ingredients for the perfect storm.
Ingredient #1 – Local talent. This has been a MidPoint staple for years, and 2010 is no exception. The roster of local bands that we love is really strong again this year, here are the obvious choices. Pomegranates, Wussy, The Seedy Seeds, The Lions Rampant, You, You’re Awesome, No No Knots, Eat Sugar and The Chocolate Horse are MPMF vets who always show up ready but your attention should also be on a few lesser known locals as well. Bands like Koala Fires, State Song, Sacred Spirits, Frontier Folk Nebraska, The Harlequins and The Happy Maladies are amongst a strong group of up and comers here in Cincinnati.
Ingredient #2 – White hot national bands. An important element for any successful festival is the buzz band and MPMF has its fair share this year. And I’m not talking about the kind of buzz that you have to drive to a remote corner of Brooklyn to hear about. No, these are the bands the hipster kids are into and the Pitchfork’s of the world are writing about. I for one, will not be missing these bands because a) who knows when they return here and b) if they do return, it will likely be at a larger venue. In no particular order, do not sleep on these buzz bands. Phantogram, Fang Island, Male Bonding,
Villagers, Surfer Blood, Best Coast, The Strange Boys, Cults, Shonen Knife, Holy F*ck, Colour Revolt and A Place To Bury Strangers.
Ingredient #3 – Established names to headline. While some may not agree, I think this is also the best year at MPMF for established acts to help draw the unfamiliar in. These bands can anchor any nights bill and bring a wider, more diverse crowd into the venues. Ted Leo & The Pharmacists, Tom Tom Club, Van Dyke Parks, Margot & The Nuclear So & So’s, Elf Power, and Caribou are all evidence of bands that might not be household names, but are high on the must-see list for music fans.
We all know how vital the music is, but I really like the “add-ons” the the festival this year as well. MPMF continues to flesh out the festival experience with some valuable choices during your music gorging this year. Among them are the first ever partnership with the Cincinnati Public Library. This year during MPMF at the library, you can visit the Main Library in the heart of the festival to catch bands, see music-centric photography, and on the final day, catch a film festival based around Cincinnati music. The library is an all-ages stage, so bring the kiddos out as well and give them their first taste of MPMF. Loads more about the library and MPMF here.
In addition, this year MidPoint is launching a poster expo! Similar to the “Flatstock” expo’s that go down at other fests, this should be a fun option and is wide open to the public from 5-12, whether or not you have a MPMF wristband. The expo will be located on the lower level of the Know Theatre, the bar will be open and all are welcome. Might be the perfect place to start your MPMF evening.
I’m going to go out on a limb and say that this is and will be the best MidPoint Music Festival ever. So don’t miss out, it’s sure to be a great weekend for music. Below, have a listen to some free downloads from MPMF bands to get yourself even more worked up.
Phantogram – When I’m Small
Best Coast – Boyfriend (See Our Best Coast Interview)
Colour Revolt – 8 Years
Male Bonding – Franklin
Villagers – Becoming A Jackal
The Strange Boys – Be Brave
Cults – Go Outside (Brainbeats Remix)
Surfer Blood – Floating Vibes
Margot & The Nuclear So & So’s – Lunatic, Lunatic, Lunatic
And of course, the ENS team will be twittering, shooting video and photos and taking in the MPMF weekend to the fullest. If you are not already, follow @eachnotesecure @cutelin @terriblesounds @cinnewton on Twitter for the latest.
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